Tourism / Odisha Travel Bazaar 2026 to Attract Global Tour Operators, Boost Tourism Sector: Pravati Parida

Bhubaneswar, Oct 1: Odisha Travel Bazaar (OTB) 2026 is expected to attract leading tour operators from across the globe and provide a major boost to the State's tourism sector, Deputy Chief Minister Pravati Parida said on Thursday.

The seventh edition of the flagship tourism event will be held from October 3 to 5 at Mayfair Sanctuary in Bhubaneswar, bringing together international buyers, sellers and industry stakeholders to explore Odisha's growing tourism potential.

Unveiling the roadmap for the three-day event at a pre-event press conference, the Deputy Chief Minister said the tourism conclave would serve as a key platform to showcase Odisha's rich heritage, culture, natural beauty and hospitality to international stakeholders.
Sharing details of the event, Parida said Odisha Travel Bazaar 2026 is aimed at strengthening the State’s presence in global tourism markets while creating new business opportunities for tourism-related industries.

In a social media post, the Deputy Chief Minister described the event as an important forum that would help take Odisha’s tourism potential to the world and promote its unique blend of history, culture, biodiversity and traditions.

ଆଜି ଭୁବନେଶ୍ୱରସ୍ଥିତ ହୋଟେଲ୍ ମେ ଫେୟାରଠାରେ ୭ମ ଓଡ଼ିଶା ଟ୍ରାଭେଲ୍‌ ବଜାର (#OdishaTravelBazaar2026) ପାଇଁ ଆୟୋଜିତ ପ୍ରି-ଇଭେଣ୍ଟ ପ୍ରେସ୍ କନଫରେନ୍ସରେ ଯୋଗଦେଲି। ‘ଓଡ଼ିଶା ଟ୍ରାଭେଲ୍‌ ବଜାର’ ଆସନ୍ତା ଅକ୍ଟୋବର ୩ରୁ ୫ ଯାଏଁ Mayfair Sanctuaryଠାରେ ଆୟୋଜିତ ହେବ।

ଓଡ଼ିଶାର ପର୍ଯ୍ୟଟନକୁ ଆହୁରି ଆଗକୁ ନେବା ସହ ଆମ ଐତିହ୍ୟ,… pic.twitter.com/J2ZDQFl5J0

Representatives from tour operators' associations, hotel bodies and the Federation of Indian Chambers of Commerce and Industry (FICCI) were present at the press conference.

According to the organisers, the event will witness participation from 45 leading tour operators from 27 countries, alongside more than 200 national and international buyers and sellers. The State government has set a target of facilitating nearly 6,000 business-to-business (B2B) meetings during the event.

Officials expressed optimism that this year's edition would record nearly 50% growth compared to the previous edition.

The government has identified several priority areas for promotion, including the showcasing of tourism destinations across all 30 districts under the Odisha Tourism Places (OTP) initiative, promotion of temple wedding destinations, and support for tourism startups and emerging entrepreneurs.
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Describing the event's central philosophy as the convergence of culture and commerce, Parida said Odisha possesses immense tourism potential through its biodiversity, historical monuments, religious destinations and cultural assets. The government's objective, she added, is to convert this potential into economic opportunities, sustainable development and employment generation.

The event will also feature renowned chef and Odisha Tourism brand ambassador Ranveer Brar, who is expected to highlight the State's tourism and culinary strengths before national and international audiences.

Calling for collective efforts to strengthen the Odisha Tourism brand, Parida said Odisha was ready to showcase its blend of development and heritage to the world through the travel bazaar.