GST Reform / India’s Festive Sales Hit Record High Amid GST 2.0 Boost
·8 months ago·2 min read

Key Points
On Dhanteras alone, gold and silver sales jumped over 25% in value compared to last year, as buyers anticipated further price rallies.
New Delhi/Mumbai, Oct 19: India’s 2025 festive season is shaping up to be one of the most vibrant in recent memory, with nationwide sales surging across sectors — from automobiles and electronics to gold and silver — fueled by strong consumer sentiment and the momentum of GST 2.0 reforms.
Gold coins led the charge, while hallmark-certified lightweight jewellery also saw strong traction. Silver items — particularly coins and puja articles — recorded a nearly 40% increase over last year. Rokde also noted a 15% rise in self-purchase trends, with millennials opting for responsibly sourced jewellery to mark personal milestones.
The auto industry mirrored this festive upswing.
Tata Motors’ Chief Commercial Officer Amit Kamat shared that Dhanteras and Diwali deliveries were spread over two to three days to align with auspicious timings.
“Demand has been robust, and GST 2.0 has added positive momentum. We expect to deliver over 25,000 vehicles during this period,” he said.
Also read: Gold And Silver Prices Break All-Time Highs
Hyundai Motor India Limited (HMIL) echoed the sentiment. “Customer demand is strong, and we anticipate around 14,000 deliveries — a 20% increase over last year,” said Tarun Garg, Whole-time Director and COO.
According to the Confederation of All India Traders (CAIT), total trade on Dhanteras is estimated to have crossed ₹1 lakh crore, with gold and silver alone contributing over ₹60,000 crore. Delhi markets alone registered more than ₹10,000 crore in transactions, driven by a surge in demand for indigenous products.
This festive season’s record-breaking performance underscores the resilience of India’s retail and consumer sectors, setting a high benchmark for the year-end economy.
Gold coins led the charge, while hallmark-certified lightweight jewellery also saw strong traction. Silver items — particularly coins and puja articles — recorded a nearly 40% increase over last year. Rokde also noted a 15% rise in self-purchase trends, with millennials opting for responsibly sourced jewellery to mark personal milestones.
The auto industry mirrored this festive upswing.
Tata Motors’ Chief Commercial Officer Amit Kamat shared that Dhanteras and Diwali deliveries were spread over two to three days to align with auspicious timings.
“Demand has been robust, and GST 2.0 has added positive momentum. We expect to deliver over 25,000 vehicles during this period,” he said.
Also read: Gold And Silver Prices Break All-Time Highs
Hyundai Motor India Limited (HMIL) echoed the sentiment. “Customer demand is strong, and we anticipate around 14,000 deliveries — a 20% increase over last year,” said Tarun Garg, Whole-time Director and COO.
According to the Confederation of All India Traders (CAIT), total trade on Dhanteras is estimated to have crossed ₹1 lakh crore, with gold and silver alone contributing over ₹60,000 crore. Delhi markets alone registered more than ₹10,000 crore in transactions, driven by a surge in demand for indigenous products.
This festive season’s record-breaking performance underscores the resilience of India’s retail and consumer sectors, setting a high benchmark for the year-end economy.
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