Ashwini Vaishnaw Launches 25 Challenges Under 'Create In India Challenge-Season 1' For WAVES

Home

National

Ashwini Vaishnaw Launches 25 Challenges Under 'Create In India Challenge-Seas...

by Hemanta Pande

NEWS HIGHLIGHTS

Union Minister for Information and Broadcasting, Ashwini Vaishnaw, on Thursday launched 25 challenges under the ' Create in India Challenge--Season 1' for the World Audio Visual and Entertainment Summit ( WAVES).

New Delhi, Aug 22: Union Minister for Information and Broadcasting, Ashwini Vaishnaw, on Thursday launched 25 challenges under the ' Create in India Challenge--Season 1' for the World Audio Visual and Entertainment Summit ( WAVES).

Addressing on the occasion, Vaishnaw said that today's launch is a reflection of our growing and evolving economy. An entirely new creator economy has been created and this has also been recognised by the Prime Minister of India, as reflected in the first National Creator Awards to be presented by him in March 2024.

Incremental Creators Economy : Opportunities , Infrastructure and Job Creation

Highlighting the immense potential in this economy, the Union Minister said that the Creators Economy has become a wonderful medium to showcase our rich cultural heritage, lifestyle, yoga, traditional medicine system and diversity in our cuisine.

The Government of India is leaving no stone unturned to encourage this economy. Hence, we need to ensure availability of necessary infrastructure along with talent and skill development in this sector.

To further develop this creator economy, the government is focusing on building world-class talent development programmes and infrastructure. There are plans to set up world-class universities and facilities that will enhance the capabilities of creators in media and entertainment, he said.

Use of new technologies in filmmaking : Employment generation

Ashwini Vaishnav emphasised that filmmaking is one of our strengths and in today's age, there is a lot of scope for using new technology and equipment in this sector, ensuring good scope for job creation. It is estimated that if implemented successfully, the programme can generate 2-3 lakh jobs in this sector.

Social responsibility

At the same time, the Union Minister also reminded that we have to ensure that our society does not suffer in this journey and the responsibility for this is not just of the government but of society, industry and all of us.

He said that WAVES is being organised to take advantage of the immense potential in this sector and it is going to emerge as a big event in the future.

Sanjay Jaju, Secretary, Ministry of Information and Broadcasting, Neerja Shekhar, Additional Secretary, Ministry of Information and Broadcasting, Jyoti Vij, Director General, FICCI, Biren Ghosh, Vice Chairman, CII National Committee on Media & Entertainment were also among the dignitaries present at the event.

'Design in India, Design for the World'

Speaking on the occasion, Sanjay Jaju said that this initiative is a significant milestone in our ongoing mission to nurture and elevate India's creative ecosystem.

"This seamlessly aligns with the visionary call of our Prime Minister to 'Design in India, Design for the World' expressed during his 78th Independence Day address," he added.

Highlighting the immense potential and talent within the country, he said that Waves is a testament to this potential and will serve as a global platform where the brightest minds, most talented creators and visionary stalwarts from across the world will gather to share knowledge, exchange ideas and push the boundaries of creativity.

'Create in India Challenge - Season 1'

Organised by leading industry associations and organisations, these challenges cover a range of disciplines including animation, filmmaking, gaming, music and visual arts. These challenges are being held before the main event. (ANI)

Read More Odisha News

DRDO, Navy Flight Test Vertical Launch Short Range Surface-To-Air Missile Off Odisha Coast

by Hemanta Pande

Bhubaneswar/New Delhi: Defence Research & Development Organisation (DRDO) and the Indian Navy successfully conducted the flight test of the Vertical Launch Short Range Surface-to-Air Missile (VL-SRSAM) from the Integrated Test Range (ITR) in Chandipur, off the coast of Odisha on Thursday, officials said.

According to the Defence Ministry, the flight test was carried out from a land-based vertical launcher, targeting a high-speed aerial target flying at a low altitude. The missile system successfully tracked and engaged the target.

This test aimed to validate multiple updated elements of the weapon system, including the Proximity Fuse and Seeker. The performance of the system was meticulously tracked and confirmed by various instruments such as the Radar Electro-Optical Tracking System and telemetry deployed at ITR Chandipur.

Defence Minister Rajnath Singh praised the teams from DRDO and the Indian Navy for their achievement, stating that this test reaffirms the reliability and effectiveness of the VL-SRSAM weapon system.

Secretary Department of Defence R&D and Chairman DRDO also congratulated all the teams involved in the successful flight test of VLSRSAM and said the system will prove to be a force multiplier for the Indian Navy.

Odisha Prepares For Successful Implementation of Swachhata Hi Seva Campaign

by Hemanta Pande

Bhubaneswar, Sep 12: Senior officials of Housing & Urban Development and Panchayati Raj departments held a joint review meeting on Thursday to ensure the smooth execution of the Swachhata Hi Seva campaign in Odisha.

In a major push towards cleanliness and public hygiene, a joint review meeting on the preparedness of the Swachhata Hi Seva (SHS) campaign was conducted by Usha Padhee, Principal Secretary, Housing & Urban Development (H&UD) Department, and S.K. Lohani, Principal Secretary, Panchayati Raj & Drinking Water (PR&DW) Department. The review aimed at ensuring the smooth execution of the campaign across all districts and Urban Local Bodies (ULBs) in Odisha, officials said.

The meeting, held in Bhubaneswar, saw the active participation of District Collectors and senior officials from various departments. Both Smt. Padhee and Shri Lohani emphasized the importance of adhering to the SHS guidelines and ensuring timely completion of campaign activities. They also underscored the necessity of coordinated efforts between district administrations, ULBs, and communities to achieve the objectives of a cleaner and healthier Odisha.

Padhee highlighted the critical role of the Swachhata Hi Seva campaign in achieving Swachh Bharat Mission (SBM) targets, particularly focusing on waste management, public participation, and sustainable sanitation practices. She urged district officials to engage citizens, community organizations, and local stakeholders to make the campaign a people-driven movement.

Lohani, in his remarks, stressed the need for close collaboration between rural and urban authorities to ensure that both Panchayats and ULBs work in synergy. He noted that effective communication and seamless coordination at the grassroots level will play a crucial role in the success of the campaign.

The review meeting also included discussions on monitoring mechanisms, best practices for waste segregation, and innovative approaches to public engagement. Special Secretary Shri Rajesh Paravakar Patil and Additional Secretary Shri Binay Dash, along with other senior officials, actively participated in these discussions, contributing valuable insights to enhance the campaign’s effectiveness.

Collectively, the officials urged District Collectors to focus on key activities such as cleanliness drives, awareness campaigns, and community-led waste management systems. The Principal Secretaries advised all districts to ensure that Swachhata activities are in full swing by the designated deadlines, emphasizing the importance of compliance with national guidelines for the campaign.

The Swachhata Hi Seva campaign, which is an integral part of the nationwide Swachh Bharat Mission, aims to galvanize public action and foster a sense of shared responsibility towards creating a cleaner India. Odisha’s active involvement in the campaign will further strengthen its position as a leader in sanitation and hygiene management in the country.

Ashwini Vaishnaw Launches 25 Challenges Under 'Create In India Challenge-Season 1' For WAVES

Download Mobile App